Sales & Marketing Software White Papers

Sales & Marketing Software including forecasting, CRM, market research and planning, new product development and more.
Results 1 - 25 of 147Sort Results By: Published Date | Title | Company Name
By: Turn     Published Date: Mar 27, 2014

Forrester Calculates the ROI of Turn.

Tags : turn, forrester, economic impact, roi, turn audience suite, turn campaign suite, digital media services, revenue growth
    
By: Avalara     Published Date: Mar 19, 2014

Assess your e-commerce tax risk. Complete our one-minute assessment to learn: do you have an issue with sales tax? Fill out the form to get started with three simple questions about your web operations.

Tags : tax, ecommerce, sales tax, tax liability, internet sales tax, best practices, e-commerce, customer service
    
By: Marketo     Published Date: Mar 13, 2014

In order for enterprise companies to be successful in today’s economy, sales and marketing teams must be aligned. Both departments must come together to develop strategies, processes and best practices to pave the foundation for collaboration. Understanding what marketing will provide and what to expect from sales is the first step. Use this playbook to begin your aligned lead generation efforts today.

Tags : marketo, sales, marketing, collaboration, sales tactics, lead generation, revenue success, team integration
    
By: Socrata, Inc     Published Date: Dec 02, 2013

Get Step-By-Step Guidance for Government Open Data Success from Socrata, the Global Open Data Leader.

Tags : open data, open data platform, open data portal, open data policy, open data program, open data kit, open data field guide, new york city open data
    
By: Adobe     Published Date: Nov 07, 2013

Audi differentiates its brand experience using web content and digital asset management capabilities in Adobe Experience Manager.

Tags : adobe, audi, audi cars, adobe marketing cloud, audi website, latest innovation, brand experience, head of brand portal
    
By: Oracle     Published Date: Nov 05, 2013

Research and analysis shows that 57 percent of B2B buying steps are completed before a buyer even connects with a salesperson. The role that the sales organization plays in B2B buying cycles has become even more critical. Consistency is necessary through every customer touch point and forms the basis for great customer experiences. In this executive strategy brief, we will explore customer experiences throughout the selling process, how sales must adapt in the age of the customer, and ways to improve sales performance that will positively impact the customer experience.

Tags : b2b, sales, customer service, customer experience, business to business, integrated communications, business analytics, business integration
    
By: IBM     Published Date: Oct 31, 2013

Grow revenue by building better relationships with your customers.

Tags : analytics, customer service, business analytics, customer relationship management, business intelligence, social media, customer retention, customer loyalty
    
By: IBM     Published Date: Oct 31, 2013

Business analytics can help customer service departments acquire the information and capabilities to transform themselves.

Tags : analytics, customer service, business analytics, customer relationship management, business intelligence, social media, customer retention, customer loyalty
    
By: ClearSlide     Published Date: Oct 24, 2013

Many sales leaders are learning that a successful approach to enablement includes providing reps with tools that can help them monitor and track the steps the buyer has already taken on his or her journey. This guide will show you how.

Tags : sales engagement platform, customer engagement, shorten sales cycles, sales enablement software, sales analytics, clearslide, customer management software, sales prospect tracking
    
By: ClearSlide     Published Date: Oct 24, 2013

Some salespeople are just naturally better than the rest. But with the right insights from technology, you can create more top sellers within your organization.These 5 tips can help you transform your entire team into top sellers.

Tags : sales engagement platform, customer engagement, shorten sales cycles, sales enablement software, sales analytics, clearslide, customer management software, sales prospect tracking
    
By: Marketo     Published Date: May 08, 2012

Today’s fastest growing companies are using repeatable marketing and sales 2.0 techniques to grow revenue predictably and reliably. Through real-world statistics and case studies, this paper outlines how the tools unique to marketing automation systems can be implemented to reap significant increases in the bottom line.

Tags : marketing roi, marketo, marketing solutions, marketing automation, marketing revenue, roi of marketing, marketing profits, return on investment
    
By: Oracle     Published Date: Apr 03, 2012

Download this interactive eBook to learn about the world's #1 application server and why it is the best possible foundation for applications running in the modern data center.

Tags : cloud computing, oracle, oracle exalogic, oracle weblogic, oracle coherence, oracle tuxedo, application integration, application performance management
    
By: Sybase PowerBuilder     Published Date: Jan 19, 2012

Sybase PowerBuilder has remained throughout the years a bastion of application development productivity for a wide class of enterprise applications that combine database access with a highly productive graphical user interface (GUI).

Tags : sybase, powerbuilder, data, development, applications, integrated development environments, ides, .net
    
By: BMC Software     Published Date: Dec 21, 2011

Join in this conversation with John McKenny, BMC's VP of Worldwide Marketing for MSM, as we uncover the advantages of dynamic workload management.

Tags : consolidate, schedulers, infrastructure, enterprise, workloads, enterprise workload, mttr, unified solution
    
By: BMC Software     Published Date: Dec 21, 2011

Read this whitepaper to find out just how valuable a consolidation effort can be.

Tags : consolidate, schedulers, infrastructure, enterprise, workloads, enterprise workload, mttr, unified solution
    
By: OpenText     Published Date: Dec 14, 2011

An organization cannot sustain long-term success without managing its information effectively... Building a foundation for information governance is your next step.

Tags : information governance, open text, opentext, governance, information management, risks, storage, storage costs
    
By: Oracle     Published Date: Dec 14, 2011

Hear a panel of sales and marketing thought leaders discuss how improving sales and marketing alignment can positively impact your business.

Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
By: Oracle     Published Date: Dec 14, 2011

By integrating and aligning systems across multiple customer touch points you can drive higher conversion rates and lower operational costs, while improving the quality of each customer interaction. Take a look at this complimentary webinar to find out more.

Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
By: Oracle     Published Date: Dec 14, 2011

Read this brief to learn four steps to help guide your customer loyalty strategy.

Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
By: Oracle     Published Date: Dec 13, 2011

Download this white paper to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.

Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
By: Oracle     Published Date: Dec 13, 2011

Read this free white paper to learn about all-in-one systems that build your brand and keep customers coming back.

Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
By: Oracle     Published Date: Dec 13, 2011

In this white paper, Internet.com explores how businesses can leverage the latest integrated sales and marketing solutions improve the effectiveness of both teams in an increasingly challenging environment.

Tags : 3-5542285808, application integration, application performance management, best practices, customer interaction service, customer relationship management, customer satisfaction, customer service
    
By: Oracle     Published Date: Dec 13, 2011

Competition is fierce in today's economy and customers know this. That's why organizations need to differentiate themselves. Find out more now.

Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
By: Oracle     Published Date: Dec 13, 2011

This white paper describes and analyzes the 5 most popular deployment scenarios to help IT and business decision makers pick the best options

Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
By: Oracle     Published Date: Dec 13, 2011

Read this guide to learn five areas to consider when choosing a SaaS CRM solution.

Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
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