Customer Relationship Management White Papers

Customer Relationship Management (CRM) covers methods and technologies used by companies to manage their relationships with clients. Information stored on existing customers (and potential customers) is analyzed and used to this end. Automated CRM processes are often used to generate automatic personalized marketing based on the customer information stored in the system.
Results 1 - 25 of 515Sort Results By: Published Date | Title | Company Name
By: SugarCRM     Published Date: Apr 08, 2014

CRM has long been seen as a must-have sales tool. However, much of the value of traditional CRM accrues to managers, not the reps that use them daily. Learn how CRM designed for the individual benefits the entire sales organization from increased data quality to more predictable revenue pipelines.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: SugarCRM     Published Date: Apr 08, 2014

Organizations are frequently turning to SaaS solutions for their CRM needs. But there are risks when deploying any solution at scale, especially if you select the wrong vendor. Understand how to make the smart choice for your CRM solution in this informative eBook.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: Bronto     Published Date: Mar 28, 2014

A love-infused tale of how email strategy may just save your relationships' or end them. This entertaining and informative paper explains how analyzing a small set of key metrics will provide answers to the big questions around declining engagement rates.

Tags : bronto, matketing, email marketing, subscribers, list serve, loyalty program, customer loyalty, customer retention
    
By: Aimia     Published Date: Mar 25, 2014

Identify the most important inflection points along your customer journey from curious newcomers to brand loyalists. In this Retail Brief, learn the 10 most important loyalty moments of truth — and offer a few guidelines for getting them right.

Tags : aimia, inflection points, marketing, customer loyalty, customer interaction, loyalty program. post-purchase service, interaction data, purchase cycle
    
By: LogMeIn     Published Date: Jan 29, 2014

Based on a primary research eort with more than three hundred companies who are active BoldChat customers, this report takes a close look at how live chat is used and measured in support settings.

Tags : logmein, live chat, support, support environments, customer support, customer service, customer engagement, remote support
    
By: LogMeIn     Published Date: Jan 29, 2014

This guide details the factors that impact the purchasing decision of a remote support tool and provides a checklist for use as you work through your remote support solution selection process.

Tags : remote support, solution, complex, communication, sophistication, remote network management, customer interaction service, customer relationship management
    
By: SugarCRM     Published Date: Jan 27, 2014

When making a CRM decision, it is important to ensure your deployment will not be hit with hidden fees or other extra costs that reduce the return on investment. This study reveals the total cost of ownership (TCO) among the three leading midmarket CRM solutions.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: SugarCRM     Published Date: Jan 27, 2014

What if you could give everyone that touches customers an indispensable tool that optimizes business process, removes data silos and makes customer interaction extraordinary? See how Redglaze Group uses Sugar to give individuals access to critical data, optimize processes and improve efficiencies.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: SugarCRM     Published Date: Jan 27, 2014

Customer relationship management software has been used by organizations of all types and sizes for over 20 years. However, few have managed to tap into the true potential of CRM. Learn how the power of CRM for the individual can transform your entire business.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: LogMeIn     Published Date: Jul 18, 2014

A Nucleus Research guidebook to LogMeIn Rescue

Tags : logmein rescue, rescue guidebook, saas, management tools, remote control, network management, mobile computing, customer relationship management
    
By: LogMeIn     Published Date: Jul 18, 2014

A Nucleus Research case study on the experience on Rice Toyota using Rescue.

Tags : logmein rescue, roi case study, toyoate case study, customer support software, crm software, infrastructure, call center software, customer interaction service
    
By: LogMeIn     Published Date: Jul 18, 2014

A Case Study on Sling Media and its experience of LogMeIn Rescue

Tags : logmein, rescue, sling media, rescue case study, customer support, customer support reporting, call center management, call center software
    
By: Lexmark     Published Date: Jun 02, 2014

A UBM Techweb white paper on how point-of-service employees are vital for nurturing existing customers and bringing in new ones.

Tags : pos, lexmark, mps, point-of-service, customer relationship management, workforce management, web service management
    
By: Lexmark     Published Date: May 28, 2014

A UBM Techweb white paper on how point-of-service employees are vital for nurturing existing customers and bringing in new ones.

Tags : pos, lexmark, mps, point-of-service, customer relationship management, workforce management, web service management
    
By: Lexmark     Published Date: May 28, 2014

A UBM Techweb white paper on how point-of-service employees are vital for nurturing existing customers and bringing in new ones.

Tags : pos, lexmark, mps, point-of-service, customer relationship management, workforce management, web service management
    
By: Adobe     Published Date: May 22, 2014

An Adobe report into building sustainable, one-to-one customer dialogues across any channel.

Tags : adobe, single marketing view, one-to-one customer dialogues, cross-channel conversations, adobe campaign, call center management, call center software, customer interaction service
    
By: LogMeIn     Published Date: Apr 24, 2014

This Harvard Business Review provides valuable insights into the truth about the customer service experience.

Tags : customer experience, customer journey, rescue, harvard, customer interaction, customer interaction service, customer relationship management, customer satisfaction
    
By: Oracle     Published Date: Apr 22, 2014

3 best practices for providing ‘a little extra service’ using chat and email management that will save your company money and drives high customer satisfaction at the same time.

Tags : customer service, customer satisfaction, oracle, guide, a little extra service, customer interaction service, customer relationship management
    
By: Oracle     Published Date: Apr 22, 2014

This document focuses on the trends that are driving decision-making on cloud including the growing connection between cloud, mobility, and data; cloud services governance and integration; and continuing development of cloud ecosystems among vendors.

Tags : cloud services, trends, cloud services, oracle, customer interaction service, customer relationship management, customer satisfaction, customer service
    
By: Oracle     Published Date: Apr 22, 2014

This report looks at some of the important changes in the customer experience and interaction market, detailing how technologies are  evolving to meet new consumer demands, and providing  recommendations for both enterprises and vendors.

Tags : customer experience, interaction, 2013 trends, customer interaction service, customer relationship management, customer satisfaction, customer service, oracle
    
By: Oracle     Published Date: Apr 22, 2014

This eBook is a short introduction on how IT helps drive value for the business through cloud-based customer service solutions.

Tags : customer service, service in the cloud, cloud computing, oracle, customer interaction service, customer relationship management, customer satisfaction
    
By: Oracle     Published Date: Apr 22, 2014

Oracle provide a report on creating a superior customer experience online.

Tags : customer experience, creating a superior experience, oracle, customer interaction service, customer relationship management, customer satisfaction, customer service
    
By: Oracle     Published Date: Apr 22, 2014

An executive brief on customer experience: Empowering People. Powering Brands. With Oracle Service Solutions.

Tags : customer experience, customer services, oracle, customer interaction service, customer relationship management, customer satisfaction, customer service
    
By: Oracle     Published Date: Apr 22, 2014

This document aligns to the Customer Experience (CX) Value Equation defined by Oracle as a method to identify and measure the value of CX

Tags : customer service, customer experience, measuring customer experience, kpi, customer interaction service, customer relationship management, customer satisfaction, oracle
    
By: Oracle     Published Date: Apr 22, 2014

Ovum report on the transition to mobility and provide information on how to transform your mobile customer care strategy

Tags : customer service, mobile customer care, sci, ovum, oracle, customer interaction service, customer relationship management, customer satisfaction
    
Start   Previous   1 2 3 4 5 6 7 8 9 10 11 12 13 14 15    Next    End