Business Analytics White Papers

Business Analytics is the branch of logic dealing with analysis. Business analytics is a term used for more sophisticated forms of business data analysis. Analytics closely resembles statistical analysis and data mining, but tends to be based on physics modeling involving extensive computation.
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By: Dyn     Published Date: Mar 27, 2014

If your ads are slow to load, chances are, consumers aren’t going to wait around to see them. Just the smallest amount of latency can cost you thousands of views, clicks, and conversions. By following these 5 guidelines, you can reduce your overall network latency and keep those clicks coming.

Tags : dyn, network latency, customer retention, serve content, combating latency, own network, global network, anycast
    
By: SAS     Published Date: Mar 14, 2014

The solution to operationalizing analytic s involves the effective combination of a Decision Management approach with a robust, modern analytic technology platform. This paper discusses both how to use a focus on decisions to ensure the right problem gets solved and what such an analytic technology platform looks like.

Tags : sas, predictive analytics, technology platform, solution, operationalizing, production systems, best practices, business analytics
    
By: SAS     Published Date: Mar 14, 2014

To reach a consumer with a message that is going to drive the most value for your organization, you have to understand what that consumer is looking for and what type of information will bring him further along the path of conversion.

Tags : sas, marketing, marketing attribution, digital marketing, collecting data, analysis, market testing, consumer purchasing
    
By: SAS     Published Date: Mar 14, 2014

Executives need to adapt the resulting tactics to their companies’ own readiness.

Tags : sas, data stewardship, information management, data skills, adapt, resulting tactics, data management, best practices
    
By: SAS     Published Date: Mar 14, 2014

Judgment is a process and not a single event. Good judgment and sound decision making are at the heart of data governance.

Tags : sas, data governance, data management, data measurement, governance policy, payback, tactical, structured
    
By: SAS     Published Date: Mar 14, 2014

This Q&A with Tom Davenport, Director of Research for the International Institute for Analytics (IIA), will help you understand how analytics is evolving, where you need to go, and how to get there.

Tags : sas, data categorization, retrieval and quality, data visualization, data governance program, data management, data quality, business objectives
    
By: SAS     Published Date: Mar 14, 2014

This paper explores the challenges organizations have today in implementing a data governance program via an actual business case. It highlights SAS technology that can help you solve many of those challenges.

Tags : sas, data categorization, retrieval and quality, data visualization, data governance program, data management, data quality, business objectives
    
By: SAS     Published Date: Mar 14, 2014

In this study, we identified many ways that IT is perceived to be a roadblock to a successful analytics strategy and a number of disconnects between how IT and lines of business view IT’s role.

Tags : sas, data strategy, idc, productive collaboration, analytic's strategy, counterparts, support, data management
    
By: SAS     Published Date: Mar 14, 2014

This paper explores ways to qualify data control and measures to support the governance program. It will examine how data management practitioners can define metrics that are relevant.

Tags : sas, data quality, business objectives, quality data, accuracy, lineage, structural consistency, relevant metrics
    
By: SAS     Published Date: Mar 14, 2014

This paper will consider the relevance of measurement and monitoring – defining inspection routines, inserting them into the end-to-end application processing, and reporting the results.

Tags : sas, data quality, business objectives, quality data, accuracy, lineage, structural consistency, relevant metrics
    
By: SAS     Published Date: Mar 14, 2014

Jill Dyche and SpectraDynamo explains the importance of understanding how to manage data and issues regarding data categorization, retrieval and quality.

Tags : sas, data categorization, retrieval and quality, spectradynamo, telemetry data, data governance program, data management, data quality
    
By: Tealium     Published Date: Mar 12, 2014

In this paper, Web Analytics Demystified presents an approach towards big data that has the potential to simplify the quest for “whole customer” data and improve your company’s odds of success.

Tags : tealium, big data, data analytics, business analytics, information technology, data distribution, tag management systems, marketing
    
By: Tealium     Published Date: Mar 12, 2014

“The Rise of Data Activism: How Digital Data Distribution Platforms (D3P) Enable Marketers to Act on Their Data” discusses how marketers can solve the optimization gap and leverage new solutions to take action on their most actionable audience segments in real time.

Tags : tealium, big data, data analytics, business analytics, information technology, data distribution, tag management systems, digital data distribution platform
    
By: hightail     Published Date: Jan 17, 2014

Learn 5 ways the cloud will enhance your professional life in 2014 and how understanding the technology will improve how organizations store and share files.

Tags : data management, security management, mobile computing, mobile data systems, application integration, application performance management, best practices, business analytics
    
By: IBM     Published Date: Jan 10, 2014

This white paper from IBM, showcases five organizations that are strategically integrating emerging social software and tools with their existing investments and seeing measurable results in return on investment.

Tags : social business, ibm connections, workforce, talent, social software, knowledge management, productivity, ibm
    
By: IBM     Published Date: Jan 10, 2014

The IBM Employee Experience Suite helps organizations leverage social software and real-time collaboration to deliver a personalized employee web experience across many channels. This white paper from IBM, showcases five organizations that are strategically integrating emerging social software and tools with their existing investments and seeing measurable results in return on investment.

Tags : ibm employee experience suite, workforce, talent, social software, knowledge management, productivity, ibm, business analytics
    
By: IBM     Published Date: Jan 09, 2014

To operate effectively in different markets, Finnish manufacturer Meka Pro needed to be able to adjust its pricing and manufacturing strategies to each locality, but had no insight into their own data. Read this case study to learn how Meka Pro used IBM® Cognos® software modules to make faster, better business decisions and improve profitability.

Tags : ibm, meka pro, analytics, improve profitability, manufacturing projects, business strategy, competition support, manufacturing strategies
    
By: IBM     Published Date: Jan 02, 2014

Business users need a simple but powerful way to navigate through data and find the insights to make timely, critical business decisions. Unfortunately, many users have become frustrated at their inability to quickly access and analyze the information they require. This data typically includes a combination of personal and corporate data locked in various enterprise systems. It exists in different formats and can be hard to analyze, change or share — making it difficult for people to get fast answers to business questions.

Tags : ibm, cognos insight guide, navigating data, interactivity, analytic functionality, enterprise analytics, personal analytics, customer service
    
By: IBM     Published Date: Jan 02, 2014

Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits. Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.

Tags : ibm, business analytics, midsize businesses, geeknet, business intelligence, customer volatility, market volatility, variety of data
    
By: IBM     Published Date: Jan 02, 2014

"The Cincinnati Zoo & Botanical Garden is one of the nation’s most popular attractions, a Top 10 Zagat-rated Zoo, and a Top Zoo for Children according to Parent’s Magazine. Each year, more than 1.3 million people visit its 71-acre site, which is home to more than 500 animal and 3,000 plant species. Although the Zoo is a non-profit organization and is partially subsidized by Hamilton County, more than two thirds of its $26 million annual budgetis generated through its own fundraising efforts."

Tags : ibm, case study, botanical garden, increase revenues, customer experience, boost sales, effective marketing, effective promotions
    
By: IBM     Published Date: Jan 02, 2014

For midsize organizations, business analytics offers the crucial ability to transform data into insight and uncover opportunities for growth and competitive advantage. This Aberdeen Sector Insight explores the impact of business analytics in North American midsize organizations.

Tags : ibm, aberdeen group, mid-market analytics, data into insight, business analytics, technology investment, aberdeen sector insight, opportunities for growth
    
By: Oracle     Published Date: Nov 05, 2013

Research and analysis shows that 57 percent of B2B buying steps are completed before a buyer even connects with a salesperson. The role that the sales organization plays in B2B buying cycles has become even more critical. Consistency is necessary through every customer touch point and forms the basis for great customer experiences. In this executive strategy brief, we will explore customer experiences throughout the selling process, how sales must adapt in the age of the customer, and ways to improve sales performance that will positively impact the customer experience.

Tags : b2b, sales, customer service, customer experience, business to business, integrated communications, business analytics, collaboration
    
By: Oracle     Published Date: Nov 05, 2013

Research and analysis shows that 57 percent of B2B buying steps are completed before a buyer even connects with a salesperson. The role that the sales organization plays in B2B buying cycles has become even more critical. Consistency is necessary through every customer touch point and forms the basis for great customer experiences. In this executive strategy brief, we will explore customer experiences throughout the selling process, how sales must adapt in the age of the customer, and ways to improve sales performance that will positively impact the customer experience.

Tags : b2b, sales, customer service, customer experience, business to business, integrated communications, business analytics, business integration
    
By: IFS     Published Date: Dec 27, 2012

The seven tips included in this whitepaper are from some of the top EAM minds in IFS North America and IFS AB, and are designed to help ensure that you get the most out of EAM software so that you can get the most out of your assets.

Tags : erp, enterprise resource planning, enterprise, integration, process management, project management, aem, enterprise
    
By: IFS     Published Date: Dec 27, 2012

Realize the benefits of consolidating your ERP products down to one.

Tags : erp, enterprise resource planning, enterprise, integration, process management, project management, application integration, application performance management
    
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