Customer Relationship Management White Papers

Customer Relationship Management (CRM) covers methods and technologies used by companies to manage their relationships with clients. Information stored on existing customers (and potential customers) is analyzed and used to this end. Automated CRM processes are often used to generate automatic personalized marketing based on the customer information stored in the system.
Results 126 - 150 of 622Sort Results By: Published Date | Title | Company Name
By: Oracle     Published Date: Apr 22, 2014

3 best practices for providing ‘a little extra service’ using chat and email management that will save your company money and drives high customer satisfaction at the same time.

Tags : customer service, customer satisfaction, oracle, guide, a little extra service, customer interaction service, customer relationship management
    
By: Oracle     Published Date: Apr 22, 2014

This document focuses on the trends that are driving decision-making on cloud including the growing connection between cloud, mobility, and data; cloud services governance and integration; and continuing development of cloud ecosystems among vendors.

Tags : cloud services, trends, cloud services, oracle, customer interaction service, customer relationship management, customer satisfaction, customer service
    
By: Oracle     Published Date: Apr 22, 2014

This report looks at some of the important changes in the customer experience and interaction market, detailing how technologies are  evolving to meet new consumer demands, and providing  recommendations for both enterprises and vendors.

Tags : customer experience, interaction, 2013 trends, customer interaction service, customer relationship management, customer satisfaction, customer service, oracle
    
By: Oracle     Published Date: Apr 22, 2014

This eBook is a short introduction on how IT helps drive value for the business through cloud-based customer service solutions.

Tags : customer service, service in the cloud, cloud computing, oracle, customer interaction service, customer relationship management, customer satisfaction
    
By: Oracle     Published Date: Apr 22, 2014

Oracle provide a report on creating a superior customer experience online.

Tags : customer experience, creating a superior experience, oracle, customer interaction service, customer relationship management, customer satisfaction, customer service
    
By: Oracle     Published Date: Apr 22, 2014

An executive brief on customer experience: Empowering People. Powering Brands. With Oracle Service Solutions.

Tags : customer experience, customer services, oracle, customer interaction service, customer relationship management, customer satisfaction, customer service
    
By: Oracle     Published Date: Apr 22, 2014

This document aligns to the Customer Experience (CX) Value Equation defined by Oracle as a method to identify and measure the value of CX

Tags : customer service, customer experience, measuring customer experience, kpi, customer interaction service, customer relationship management, customer satisfaction, oracle
    
By: Oracle     Published Date: Apr 22, 2014

Ovum report on the transition to mobility and provide information on how to transform your mobile customer care strategy

Tags : customer service, mobile customer care, sci, ovum, oracle, customer interaction service, customer relationship management, customer satisfaction
    
By: Oracle     Published Date: Apr 22, 2014

This eBook sets out 5 simple steps for optimizing customer service and support with an effective, best-practice-led knowledge management initiative.

Tags : customer service, customer satisfaction, knowledge management, best practice, customer interaction service, customer relationship management, oracle
    
By: SugarCRM     Published Date: Apr 08, 2014

Organizations are frequently turning to SaaS solutions for their CRM needs. But there are risks when deploying any solution at scale, especially if you select the wrong vendor. Understand how to make the smart choice for your CRM solution in this informative eBook.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: SugarCRM     Published Date: Apr 08, 2014

CRM wurde lange als unabdingbares Vertriebs-Tool angesehen. Von den Vorteilen traditioneller CRM-Systeme profitierte jedoch hauptsächlich das Management anstatt die CRM-Nutzer an vorderster Front. Ein CRM für das Individuum kommt der gesamten Vertriebsorganisation zugute – ohne steigende Kosten.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: SugarCRM     Published Date: Apr 08, 2014

Immer mehr Organisationen nutzen Software-as-a-Service- (SaaS) Lösungen wenn es um ihr Kundenbeziehungs-Management geht. dennoch gibt es Risiken, die man beachten

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: Bronto     Published Date: Mar 28, 2014

A love-infused tale of how email strategy may just save your relationships' or end them. This entertaining and informative paper explains how analyzing a small set of key metrics will provide answers to the big questions around declining engagement rates.

Tags : bronto, matketing, email marketing, subscribers, list serve, loyalty program, customer loyalty, customer retention
    
By: Aimia     Published Date: Mar 25, 2014

Identify the most important inflection points along your customer journey from curious newcomers to brand loyalists. In this Retail Brief, learn the 10 most important loyalty moments of truth — and offer a few guidelines for getting them right.

Tags : aimia, inflection points, marketing, customer loyalty, customer interaction, loyalty program. post-purchase service, interaction data, purchase cycle
    
By: SAS     Published Date: Mar 14, 2014

Stop to think about how - and how often - your business interacts with customers. Most organizations believe that only a small fraction of data on interactions generated are effectively put to use. Why is that? Check out this whitepaper to see.

Tags : sas, voc, voice of customer, visual text analytics, best practices, customer voice, sound of sentiment, text data
    
By: SAS     Published Date: Mar 14, 2014

Fan loyalty is everything in the sports business. So when Major League Soccer (MLS), the top flight pro soccer league in the US and Canada, wanted to deepen customer engagement, it turned to SAS® Marketing Automation to get a better understanding of its fans.

Tags : sas, customer engagement, data acquisition, monetization, measurement and tracking, mls, major league soccer, database
    
By: Infomatica     Published Date: Mar 05, 2014

Knowing more about a customer’s relationship with your financial services company is key for growth. Discover how emerging data tools can help you improve customer centricity and find new revenue opportunities, unlocking the value of customer information.

Tags : improving revenue, customer experience management, financial services, best practices, customer information, solutions, customer relationship management
    
By: SugarCRM     Published Date: Feb 21, 2014

Bei der Entscheidung für ein CRM-System ist es wichtig, sicherzustellen, dass keine versteckten Zusatzgebühren oder extra Kosten anfallen, die Einfluss auf den Return on Investment haben. Die Analyse zeigt die Gesamtbetriebskosten von ier führenden CRM-Lösungen für das mittlere Marktsegment.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: SugarCRM     Published Date: Feb 21, 2014

Customer Relationship Management Software wird seit über 20 Jahren von Organisationen jeder Art und Größe genutzt. Allerdings entfalten nur wenige davon das wahre Potenzial von CRM. Erfahren Sie, wie CRM mit dem Fokus auf das Individuum Ihr gesamtes Geschäft transformieren kann.

Tags : crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing
    
By: IBM     Published Date: Feb 10, 2014

The closer your organization gets to your customers, the more successful it will be. Learn how to take customer relationships to a new level of intimacy using a combination of business intelligence and predictive analytics software.

Tags : ibm, king fish media, business analytics, insights, business intelligence software, analytics quotient, roi, predictive analytics
    
By: IBM     Published Date: Feb 10, 2014

Customer Intimacy has become an essential driver for company success.In this white paper, you’ll learn how customer intimacy can be implemented at your organization in five practical steps.

Tags : ibm, business analytics, customer analytics, crm, customer service, customer intimacy, cem, enterprise feedback management
    
By: IBM     Published Date: Feb 04, 2014

Take a look at the Smarter Commerce approach to trade promotion optimization for CPG manufacturers

Tags : ibm, collaboration, competitive edge, trade planning, limited visibility, trade promotion, promotion optimization, pricing pressures
    
By: join.me     Published Date: Jan 29, 2014

Based on a primary research eort with more than three hundred companies who are active BoldChat customers, this report takes a close look at how live chat is used and measured in support settings.

Tags : logmein, live chat, support, support environments, customer support, customer service, customer engagement, remote support
    
By: join.me     Published Date: Jan 29, 2014

This guide details the factors that impact the purchasing decision of a remote support tool and provides a checklist for use as you work through your remote support solution selection process.

Tags : remote support, solution, complex, communication, sophistication, remote network management, customer interaction service, customer relationship management
    
By: join.me     Published Date: Jan 29, 2014

Communicate the strategic initiatives of the support desk, the business impact of customer satisfaction, and the tools (remote support) that impact customer satisfaction

Tags : logmein, logmein rescue, customer service, customer support, customer satisfaction, remote support, customer interaction service, customer relationship management
    
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